Digital Campaigns in the Chinese Auto Industry

Overview of the Auto market in China, brand positioning of Lexus and VW and how digital marketing is being utilized in smart and innovative ways to engage consumers.

Drupal Top 10 SEO Modules

There are a number of ways you can get your website more visible in search engines and easier to find. All of them are a combination of On-page and Off-page SEO.

  1. Website SEO
  2. Linking: Get yourself on some major sites… Facebook, Twitter, Youtube, Tumblr, Weibo, Renren. Link to your site.. get the back-linking happening
  3. Quality fresh content: Crawlers love new fresh content on sites… if its quality stuff and people enjoy it.. even better.

Social Media Facts and Statistics 2011

700 Billion minutes are spent on Facebook each month
50 Million posts on Weibo each day
48 hours of video footage is uploaded to Youtube each minute
3 Billion Youtube videos are viewed each day

e-Commerce in China

China's Internet retailing market may soon overtake the United States to become the world's largest, with more than two trillion RMB of transactions by 2015. E-commerce sales in China’s mainland shot up from 128 billion RMB in 2008 to 476 billion RMB in 2010, with 23 per cent of the urban population shopping online last year.